PPDS, the exclusive global provider of Philips Professional Displays, has announced the official launch of its full Philips LED portfolio in the Middle East and Africa. Immediately available with PPDS’ distribution partner, Avientek, the extension of its portfolio in the MEA was announced during a PPDS partner event held at the St. Regis Mariott Hotel, in Dubai.
Overlooking the Palm Jumeirah, PPDS, alongside AV and UC distributor, Avientek, welcomed over 100 partners, including from Dubai, Qatar, Kuwait, Bahrain, Oman, Abu Dhabi, and Kenya, to witness PPDS’ latest range of Philips dvLED displays, including the new Android powered Unite LED All In One 5000 Series. Alongside its LED displays, PPDS also launched its cloud-based Wave platform to partners and customers in MEA.
PPDS believes the opportunities for pro AV in the Middle East have never been greater as it says the market is expected to reach $22,705.90 million (USD) by 2030, growing at a CAGR of 6.9% during the forecast period of 2023 to 2030.
Jeroen Brants, global product director, Philips dvLED displays at PPDS, said: “The Middle East and Africa have become major adopters of Philips Professional Displays, with installations of Philips digital signage, interactive displays and videowalls found in a growing and evolving list of verticals and environments. We’re proud and excited to extend our dvLED offering in MEA, adding new choice and opportunity for more creative indoor and outdoor installations limited only by the imagination.”
