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Lightware opens new offices in France and Central Europe

Company's latest regional hubs will serve France, Central Europe and all overseas French territories

Lightware Visual Engineering has announced the opening of its new French and CEU business hubs, covering countries such as France and the French overseas territories, Bulgaria, Latvia, Lithuania, Moldova, Poland, Czech Republic, Slovakia and Romania.

In line with Lightware’s wider corporate strategy to expand across Europe and further meet the needs of new and existing customers, Lightware France, located in 13 Avenue Morane Saulnier, in Vélizy-Villacoublay, right outside Paris, will be a meeting point for partners, consultants and end users. The company plans to incorporate a User Experience Center room and a training room in the next couple of months, fully equipped with Lightware products and solutions.

The CEU office, located in Warsaw, Poland, will serve the professional AV audiences of the Central European region, increasing the brand awareness and familiarising the Central European AV industry with Lightware’s technologies and products, offering a demo room for local training and technical support.

Dominique Bonneau

Leading these important geographic expansions and also point of contact for French and CEU markets are Dominique Bonneau, country manager of France, and Piotr Dębski, regional director, respectively.

Bonneau joins from Kramer Electronics where he spent 15 years. He previously enjoyed extensive sales and senior management roles at Fnac Video Enterprise. Dębski has been working in the industry for more than 25 years, and he was the regional manager for the Central European region at Kramer Electronics for 16 years.

Bonneau explained: “Leading Lightware’s new office will be an exciting opportunity to expose Lightware’s market leading technology to new partners, influential consultants, integrators and new end users, keeping efficiency and professionalism as our main differentiators.”

In the CEU region, Dębski will dedicate his efforts to introduce the values of the company and the difference Lightware can bring into any AV operation. “I am more than happy to extend and strengthen the brand in the Central European market,” he explained. “I will do my utmost to build an intense presence here, and with my experience I will develop the new Lightware CEU branch very quickly and position it accordingly in the market.”

Piotr Dębski

Tamás Rapcsák, global sales director at Lightware Visual Engineering, added: “I am honoured to welcome Dominique and Piotr to our team. Their proven commercial and technical skills are a guarantee that our customers and those who do not know us in France and Central Europe are going to be in great hands. Lightware’s presence in the EMEA region and beyond will be enhanced by our strategic move to grow the company in France and building our direct presence in the CEU market, especially in Warsaw, a city that means a lot to us, both culturally and historically.”