People
Broadsign expands APAC team with four appointments
OOH and retail media technology company has made hires across service delivery, account management, and sales. (Pictured left to right: Adel Dani Kabbara, Bryan...
OOH
Acquisitions
Broadsign acquires Place Exchange to form unified OOH platform
Merger of Broadsign’s global CMS and ad-serving platform with Place Exchange’s programmatic OOH marketplace forms significantly expanded end-to-end solution for media owners and advertisers...
Displays & Signage
Praevar partners with BrightSign to embed DS tech into outdoor-rated displays
New partnership pairs the BrightSign built-in solution with Praevar’s key outdoor and semi-outdoor wall and totem displays
Retail & Hospitality
Zitcha and Broadsign partner to drive global in-store retail media market
New advertising technology integration intended to deliver global omnichannel retail media solution
Distribution
Coles 360 partners with Broadsign for retail displays
Partnership will enable Coles to schedule, manage, and deliver compelling content and advertisements across its network of retail media displays
Displays & Signage
SNA Displays LEDs form 50ft-tall video wall wrap in LA
Moxy and AC Hotels unveil 15,000 sqft continuous LED video façade utilising SNA Displays’ EMPIRE Exterior line of LED display technology, boasting a resolution...
Displays & Signage
Digital display network introduced to Austin, with huge LED screen
At 19ft 8in tall and 24ft 8in wide (750 x 940 pixels), the display provides approximately 500 square feet of digital canvas and 705,000 total...
Retail & Hospitality
Broadsign initiative delivers in-store marketing for retailers
Solution enables retailers to deploy, manage, and monetise in-store digital marketing
Displays & Signage
OOH technology powers programmatic micromobility ad network
Swiftmile selects Broadsign OOH technology for new international fleet of electric bike, moped and scooter docking/charging stations offering programmatic ad display inventory