Boom Collaboration has generated a 28 percent rise in videobar sales this year, as part of the rapidly growing sector. Demand now equates to over 40 percent of the company’s overall product portfolio as the Boom HALO videobar has become its best-selling product.
Boom’s results are part of a wider trend. Omdia reported a 34 percent year-on-year revenue increase for videobars in 2024 and Futuresource Consulting has also observed steady growth in unit volumes and overall market value. This surge is driven by the demand for all-in-one, easy-to-deploy solutions to support hybrid work, with Android-based videobars gaining traction.
Fredrik Hörnkvist, co-founder, said: “It’s a worldwide phenomenon from the UK to Puerto Rico, US, Europe and Latam. I think the biggest appeal is how they are ideally suited to so many locations, from a huddle room to quite large environments, accommodating up to 20 people. The mics, camera and speakers are all contained in one easy-to-use unit which looks aesthetically pleasing discreetly on a wall.”
He added: “According to some of the latest industry research videobar sales are set to eclipse $8bn in sales over the coming years with an annual growth rate of around 10 percent. But for us we are seeing much more demand of almost 30 percent this year. They have become the new kings of conferencing.”
Boom’s videobar portfolio is spearheaded by the HALO which features a 4K UHD camera, six microphone array and high fidelity speakers.
Holli Hulett, co-founder, said: “Customers are looking for simplicity. When the camera, audio and intelligence all come together in one unit, it’s easy for anyone to use and easy for IT to deploy. That’s where videobars win and why we’re seeing such strong adoption.”
