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Midwich signs UK deal with StageSmarts

The full line-up of intelligent power distribution solutions from StageSmarts is now available through both companies in the UK

Midwich UK&I companies, PSCo and Sound Technology, have signed an exclusive distribution deal with StageSmarts. The full line-up of intelligent power distribution solutions from StageSmarts is now available through both companies in the UK.

Steve Fay, managing director, Sound Technology, said: “We’re always looking at ways to support our customers in delivering successful events and adding the intelligent power distribution products into our mix means they can have peace of mind by protecting their equipment, the event, and their investment.”

With more than 70 years combined, PSCo and Sound Technology have extensive experience of working in the live events market providing support and product lines, including LED, lighting and audio, and demonstration facilities in both Bracknell and Letchworth Garden City. Launched in 2017, StageSmarts’s products have been used on thousands of events, including by Phil Mercer and his team at Universal Pixels on tour with Radiohead, Depeche Mode, and Roger Waters’s ‘The Wall’ show.

Stuart Holmes, pictured, executive director for solutions, PSCo, added: “With reliability and performance improving, there are so many possibilities using LED within events making it a great option. Thanks to StageSmarts’s power distribution – you can protect and monitor this exciting technology to deliver stunning visuals.”

Mats Karlsson, CEO, StageSmarts, commented: “The UK and Ireland are very important markets for us, and as demand has increased, we saw the need for a strong partner with good reach and resources. Midwich’s strong position in installed AV was also a key factor. We expect our recently launched Xi-series to be very well received there. Exciting times ahead!”