Boom Collaboration’s dedicated WFH conferencing kits have become the company’s best sellers this year, as more organisations look to level up their remote meeting technology.
Boom’s complete WFH kit features a plug-and-play MINI camera and GIRO wireless audio speaker – triggering a 28% rise in demand compared to the same period last year. In addition Boom is reporting growing demand for its UNO vertical video bar (ideal for personal use) which has seen a 24% acceleration during 2023.
“There’s no doubt professional grade video and audio is the key to successful hybrid working,” said Boom co-founder Holli Hulett. “Now the dust has settled on working from home practices, a clearer picture is emerging which enables companies to develop longer term strategies – with portable and powerful professional quality video and audio at the heart.
“Today, 60% of businesses globally have work from home policies with this number still growing in a post pandemic world. In addition, 30% of all employees are full- time remote workers while 62% work from home occasionally. The right equipment can significantly boost productivity while saving corporations money.”
Fellow founder Fredrik Hörnkvist added: “Meeting equity has become one of the most important components for a successful hybrid work experience. People need to be seen and heard clearly in equal quality wherever they are based.
“Everyone needs an equal voice and presence so they don’t become alienated and feel inferior. The performance of equipment at home needs to match that in the office. During Covid there was a mad panic to buy just what was available. We know from our resellers that many organisations are now investing in upgrade programmes as part of a longer term vision. Consistency is key.
“More and more organisations are recognising this is the best way to deliver more collaborative and flexible ways of working. Our WFH conferencing kit has become a best seller this year closely followed by the UNO all-in-one compact video bar.”