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PPDS adds technical manager for Nordic and Baltic regions

Based in Stockholm, Fredrik Lundqvist is tasked with supporting pre- and post-sales activities in Denmark, Estonia, Finland, Iceland, Latvia, Lithuania, Norway, and Sweden

PPDS, the global provider of Philips Professional Displays and complementary solutions, has announced the latest addition to its growing EMEA technical sales support team with the appointment of Fredrik Lundqvist. With 21 years of experience in a variety of roles, he joins as technical manager for the Nordic and Baltic regions.

Lundqvist will be based in Stockholm and report to PPDS director technical sales support EMEA, Jan Van Tieghem. Previous roles include sales manager for hospitality, marketing manager for B2B and technical engineer for B2B.

He is tasked with supporting pre- and post-sales activities in Denmark, Estonia, Finland, Iceland, Latvia, Lithuania, Norway, and Sweden. Lundqvist will also provide dedicated support for customers in mastering the application of PPDS’ products, services, and solutions.

Lundqvist commented: “I am proud and excited to have joined the PPDS team and to be part of the company’s success moving forward. I believe my experience to date working in a variety of roles for leading global AV companies has given me a solid foundation, particularly in understanding customer needs and working in fast paced, innovation driven environments.

“My ambition is to actively contribute to PPDS’s ongoing success by bringing knowledge, fresh ideas and solutions that drive both innovation and sustainability. I have seen PPDS surprise and disrupt many of its competitors in the market in recent years, which has ultimately benefited me as I stand here in this new role. The decision to join was a simple one.”

Jan Van Tieghem added: “Fredrik’s background and experience in the Nordic and Baltic markets make him the ideal candidate for this important role. On behalf of PPDS, I welcome Fredrik to the team and look forward to great things.”