Absen, a global leader in LED display technology, has appointed Eero Rask as director of digital out-of-home (DOOH) for Europe. In this role, Rask will lead strategic growth, innovation, and operational excellence across the region’s fast-evolving DOOH landscape.
With over 15 years’ experience in digital signage, unified communications, and business development, Rask has held senior roles at Elisa Videra, LG Electronics, and Symbicon.
He said: “I’m thrilled to join Absen at such an exciting time for the DOOH industry. Absen’s reputation for innovation and quality is unmatched, and I look forward to building strong partnerships and delivering digital experiences that truly connect with audiences.”
Ruben Rengel, vice president of global business development, added: “We’re delighted to welcome Eero to the team. His deep industry knowledge and strategic vision will be instrumental in accelerating our DOOH growth and delivering exceptional value to our partners and customers”