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Apogee Insight acquires PMA Research

Deal brings together two established pro AV and display market research organisations, with PMA Research set to continue operating under its existing name

Apogee Insight, a market intelligence firm serving the pro AV, display and collaboration technology industries, has acquired PMA Research, a long-established authority in projector and display market data.

PMA Research traces its origins to Pacific Media Associates, founded by Dr Bill Coggshall, whose work established an industry standard for tracking and analysing the global projector market. The company was renamed PMA Research in 2013 when Nick Rogers assumed leadership following Coggshall’s retirement. With Rogers now retiring, Apogee Insight has acquired the organisation including its historical datasets, research team and portfolio of industry reports.

PMA Research will continue to operate under its existing name with the same team in place, including regional staff in Japan and Taiwan. Apogee Insight co-principals Lee Dodson and Sean Wargo will lead the organisation going forward, with Dodson serving as COO and Wargo as chief analytics officer of PMA Research.

Dodson said: “Our priority is to preserve that legacy and build on it – expanding the scope of research, strengthening the data foundation, and giving our clients deeper insight into a display market that continues to evolve.”

Wargo added: “By combining PMA’s unmatched historical data with Apogee Insight’s analytics capabilities and expanded data sources, we can deliver a clearer, more complete view of more of the market while maintaining the integrity clients have always relied on.”

Rogers, who will retire following the transition, said: “I’m confident that PMA’s future is in great hands with Lee Dodson and Sean Wargo. Their experience, vision and commitment to the integrity of the research make them the right leaders to guide the organisation into its next chapter.”

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