Specifi, a provider of AI-powered marketing, project management, and proposal software for CI dealers who want to grow their business, has announced a new integration with Nice North America, a subsidiary of Nice, one of the world’s largest manufacturers of smart residential, commercial, and industrial solutions.
The two companies believe the new collaboration, which follows recent successful integrations with leading brands including Snap One and Masimo Consumer Audio, will empower Nice dealers to create compelling proposals, that enhance client communications through the client portal, and bolster their online presence with Specifi WebBuilder.
Additionally, Nice will introduce Specifi’s builder tech-marketing solutions to their builder and integrator partners. These marketing tools include the creation of builder microsites and proposals that showcase home technology standards and options.
Matthew Booth, founder and managing director of Specifi, said: “We are proud to partner with Nice North America to provide our users with an even more efficient way to quote their favourite Nice products in their projects. This integration will save our users time and allow them to focus on what they do best — delivering exceptional installations to their clients.”
Joe Lautner, VP of strategy, added: “Nice has an award-winning builder program, and we are excited to help tell the story, deliver consistent messaging, and elevate the sell-through of options to new home buyers.”
Horacio Morales, vice president of sales, Nice North America, commented: “We are thrilled to join Specifi and collaborate with the team that shares our passion for innovation in the builder services industry. Together, we have an incredible opportunity to drive growth, deliver cutting edge solutions, and elevate the standard of excellence for our partners.”
