PPDS has announced a new partnership with leading Midwich Group owned Spanish distributor EARPRO, bringing its full range of Philips digital signage and LED solutions to more pro AV/IT customers across the Iberian Peninsula.
EARPRO is one of Iberia’s biggest value-added AV distributors, serving the Spanish, Portuguese and Andorran markets since 1988. With premises (including a showroom, training rooms and offices) in Barcelona and Madrid, as well as in Lisbon, EARPRO offers an extensive range of AV products and services across digital signage, projectors, LED displays, lighting, brackets, video control and audio, as well as support from its engineering department, repairs and logistics.
The agreement further enhances and extends PPDS’ relationship with the Midwich Group, which plays an integral role in the manufacturer’s strategy to provide a global reach with local support to customers. PPDS’ newly launched specialist International Key Account Management (IKAM) project team provides a single point of contact for customers with multiple national and international locations, such as retail groups and corporations, when completing large scale installations.
“The partnership with EARPRO is a fantastic addition to our distribution network here in Iberia,” said César Sanz, sales director Iberia, at PPDS. “2021 will again be another hugely important and significant year for PPDS, with major product launches at the end of 2020, such as our L-Line 7000 LED series, our C-Line and T-Line range for corporate and education among others gaining some serious market traction, as well as a whole host of new products set to be unveiled. We’re delighted that EARPRO will be joining us on this journey.”
Pere Castro, EARPRO’s General Manager, added: “We are pleased to have added Philips professional display products from PPDS into our portfolio because we will be able to enhance our offering to the market with visual media. Philips professional display solutions come with new technological solutions like interactivity, high brightness and LED, all of which have real potential for Spain and Portugal, especially for AV/IT System integrators. Beyond the strategic partnership with PPDS and the Midwich Group there is a well-connected relationship between our local teams here in Iberia.”
Franck Racape, vice president, EMEA, at PPDS, concluded: “This partnership with EARPRO is a fantastic addition to our already extensive distribution network and further enhances our incredible and rewarding relationship with the Midwich Group.”