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BrightSign revamps entire digital signage media player offering

BrightSign's digital signage media player portfolio now consists of 10 players across four product lines.

BrightSign has announced the most comprehensive update to its digital signage media player portfolio in the company’s history. The new players will get their first public outing at ISE 2015 in Amsterdam (10-12 February).

The range has been added to or updated across the board: BrightSign has updated the existing HD and XD lines, unveiled a new LS line of low-cost players, and is now shipping the new 4K players it announced a few months ago. The full range now consists of 10 players across four product lines.

The new LS series players are designed for customers who require a low-cost solution but desire a purpose-built device with greater reliability, flexibility and performance. The LS422 is capable of 1080p30 single video decoding, with features such as GPIO and USB interactivity, and S/PDIF for digital sound to easily outperform any similarly priced device. The LS322 is a fully featured commercial audio device with S/PDIF connectivity capable of handling any audio-only installation.

“We do a lot of business in the kiosk space, which is super price-competitive,” BrightSign CEO Jeff Hastings told Installation. “People started buying Android players that are basically consumer devices – they love them at the beginning because of the low price point, but they hate them at the end because they fail – they’re not intended to run 24 hours a day. We wanted to bring BrightSign quality at a price point that matches that.”

“For mainstream digital sigange, we’re seeing most people wanting 1080p60 and HTML5 – for both content development and interactivity. The new HD line adds those things,” explained Hastings. The BrightSign HD range has been refined from three models down to two, and updated with a feature set that is said to establish a new standard for PC-class performance at affordable price points.

Both the HD222 and HD1022 offer the ability to deliver networked content updates and live data feeds, along with GPIO interactivity, UDP support and video wall synchronisation.

Both models feature a new ‘remote snapshot’ feature that provides a snapshot view of the running presentation using local networking and the BrightSign App, or via the BrightSign Network. “The player can be set up to capture whatever is being sent to the screen at some regular interval – so if people want to monitor what’s going on at an endpoint, they can get a JPEG image. You can quickly look at a dashboard of a bunch of displays and make sure they’re all working properly. You can use it for proof of play or for monitoring.”

Additionally, the HD1022 delivers supplemental interactivity options via USB 2.0 and serial connectivity.

All three of BrightSign’s XD models have been updated with a faster graphics and HTML5 engine and power over Ethernet (PoE), plus remote viewing capabilities, at the same price points of their predecessors. The RF input of the predecessor, which Hastings reports was scarcely used, has been removed. The XD232 also boasts interactive capabilities via UDP commands and the BrightSign App, plus GPIO controls and video wall synchronisation. The XD1032 includes S/PDIF output, and control via serial and dual USB 2.0 ports. The XD1132 adds live TV playback via HDMI, even of HDCP-protected content.

The three BrightSign 4K models are:

• The 4K242, with PoE, a powerful video engine capable that can decode one 4K video and one Full HD video stream simultaneously, and support for HTML5, live media feeds, IP streaming, and more;

• The 4K1042, which adds S/PDIF output and a multitude of interactive controls for engaging interactive displays including GPIO, serial, USB and UDP; and

• The top-of-the-line 4K1142, which also delivers live TV playback via the HDMI input.

BrightSign has created a free, web-based Product Selector Tool which helps customers to choose the right productby asking them a short series of questions about their installation.

“BrightSign now offers the industry’s most competitive, complete line-up of digital signage media players, from BrightSign 4K players offering the best of the best in features and technology all the way down to a new low-cost commercial-grade signage player that’s a far superior alternative to the to consumer devices that many people use for the low-cost applications,” said Hastings. “And at the core of our portfolio, we were able to upgrade our next-generation HD and XD players with the latest technology to support new functionality and features, including HTML5, while maintaining existing price points across the board.”