David Venus, chief marketing officer, PixelFLEX LED, shares his thoughts on the upcoming InfoComm Show in Orlando.
How many times have you attended InfoComm?
What advice would you give to people thinking about attending or who are attending for the first time?
The show floor is large and there is a ton of technology being showcased. As someone who has attended and exhibited, I recommend going into the show with an overall agenda of what you are looking to see and learn. I also recommend you look at booths of all sizes. Just because a booth is smaller doesn’t mean there is less value in what that the exhibitor has to offer. Every vendor at InfoComm has something they are experts at, so make sure you ask the right questions to potential new partners. You will quickly learn what companies are there to build a long-term relationship versus those looking for the quick sale.
Most importantly, utilise the show floor and events to network and build stronger relationships with current vendors and potential new ones.
What are you most looking forward to at this year’s show?
I personally always look forward to seeing what vendors are showcasing, but the most enjoyable part is meeting new people as well as rekindling old friendships. It’s one of the great things about our industry as a whole.
How does InfoComm compare with other trade shows?
InfoComm has a lot of value add with CTS classes as well as the ability to see all the tech you want to see in one place each year. The tradeshow floor is pretty large so without a purpose it’s easy to miss things or run out of time. There are a lot of quality vendors you at the show that can add to your arsenal as an integrator or AV designer/consultant.