At Screenmedia Expo 2011 (Earls Court, London- 18-19 May) ONELAN says that it will be exhibiting digital signage and the latest software updates, in addition to showing a preview of the company’s new Enterprise Communications Platform which will feature content management, managed workflow, transcoding and highly targeted content for very large networks.
The new platform is designed for productivity and revenue generation at the largest scale and is claimed to enable brand and advertising networks to generate more revenue whilst reducing management overhead. Content is scheduled automatically and transformed, scaled, converted or transcoded into the most suitable format for the target display. Rich metadata ensures content is automatically scheduled once across multiple SD, HD, LED and Web displays. The content will then, according to ONELAN, arrive in the right format, cropped, rotated and converted for its target, without any user involvement.
ONELAN will be demonstrating elements of this new platform including ingest, search, preview and an early look at new intelligent scheduling.
