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ISE 2022 set to showcase frictionless retail experience

Retail Showcase will explore the latest high tech digital tools to engage shoppers and drive sales

Running alongside the Digital Signage Avenue in Hall 6, the ISE Retail Showcase, sponsored by Econocom (Hall 6, Booth 6A200) is set to take visitors on a journey through the ultimate frictionless retail experience. Focused on usability and real-world scenarios, the 160m2 showcase booth recreates a series of retail environments to best highlight latest technologies. Mock-ups of fashion and grocery stores will feature “best-in-class” digital signage solutions, sensors and retail analytics devices.

The ISE Retail Showcase has been curated by Florian Rotberg, managing director of leading digital signage consultancy, invidis, and chair of the Digital Signage Summit. He explains: “The demand for cutting edge digital solutions in retail is as strong as ever. Working with some really great partners, Econocom in partnership with 99Sensors and with support of dozens of solution providers, we have created the ISE Retail Showcase to demonstrate how today’s AV technology delivers real benefits and showcase real-world settings.”

The ISE Retail Showcase will demonstrate technology side by side in a vendor agnostic showcase. It has been tailored for end-users to explore what technologies, touchpoint concepts and data is best suited for retail applications and is set out in four distinct areas: a retail store, supermarket, hybrid office and control centre setting.

Within these four areas, visitors will be able to explore:

•    Sensors enhancing the retail experience

•    Automatic supermarket checkout

•    People counter / audience measurement

•    Anti-Covid Solutions

•    Comparing and explaining sensor technologies

•    Controlling digital signage installations by sensors

•    Dashboards

•    Analytics Technologies:

•    People counter comparison

•    Sensor Playground

Brands being showcased include Samsung, LG and Philips, the first kiosk/totem control device, Kiosk IQ, sensor technologies from  Nexmosphere, M5stack, Xovis, 99sensors and others.

The Retail Showcase is running in Hall 6 on each day of the show. It has been developed by ISE, invidis Consulting, Econocom and 99sensors.

The Digital Signage Avenue makes its debut in Hall 6 at ISE 2022. This multi-application show floor feature will bring together and present a selection of the world’s leading digital signage and DooH technologies.

ISE 2022, is taking place at the Fira de Barcelona Gran Vía on May 10-13 2022. The ISE Conference programme runs from Monday 9 May through to Thursday 12 May.

For more information, visit