AVoIP has entered a new phase of deployment – dubbed AVoIP 2.0 – characterised by demand for interoperability, security, and cloud-based management, according to new research published by Audinate and Futuresource Consulting.
The global survey polled 370 end users and 100 integrators across North America, Europe, and Asia-Pacific, and found that audio-over-IP is now firmly established, with 67 percent of respondents currently using IP networks to deliver audio and a further 18 percent planning deployments within the next two to three years. Video-over-IP adoption is close behind, with 59 percent already transmitting video over IP and another 26 percent planning near-term rollouts.
Beyond basic connectivity, the research identifies operational scalability, future-proofing, and support for remote and hybrid workflows as the top drivers for adoption. Secure, authorised access and cloud-based remote monitoring were rated as highly important by both integrators and end users, while broad interoperability and multi-vendor integration emerged as defining priorities as organisations look to avoid proprietary lock-in.
Joshua Rush, chief marketing officer at Audinate, said: “AVoIP has clearly become a critical infrastructure that acts as the foundation layer for a wide cross section of use cases and applications, and as such needs the features and flexibility to solve not just the challenges of today, but where the industry is going.”
Joyce Wang, lead analyst for professional broadcast at Futuresource Consulting, added: “Scalability, IT integration, and cloud-based management have gone from nice-to-haves to hard requirements, and vendors who haven’t caught up are feeling it.”
The full whitepaper is available to download via Audinate’s website.
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