Bluefin International has added Susan Wilhite to its commercial sales team in the new role of senior director of business development. Known as a top performer in the industry, Wilhite will focus on cultivating key relationships with channel partners and will help to establish Bluefin as the go-to digital signage resource in the commercial AV space.
“I love this industry, and truly love helping people solve problems with innovative solutions – that’s always been my main objective throughout my career,” she said. “My goal is to continue Bluefin’s growth by being customer-focused and identify opportunities where Bluefin’s products can impact a brand’s recognition and messaging.”
Bluefin CEO, Frank Pisano, added: “Susan is a perfect fit for Bluefin! She’s got a solid track record for being a top sales achiever. She’s also very involved in the industry with the Women in AV/IT (WAVIT) organisation and has been a well-known volunteer for many years. That combination was exactly what we were looking for when developing this role – someone that’s connected and customer-centric. Look for Susan at several of our upcoming events like CEDIA/Commercial Integrator Expo in Denver, as well as the Total Tech Summit, and DSE later this year.”