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Sharp/NEC grows and strengthens its UK sales team

Sian Cotty (pictured) joins the end user sales team, with Kate Butcher joining the channel sales team, both bringing a wealth of professional experience and industry knowledge

Two new appointments see the Sharp NEC Display Solutions UK sales team continue to grow. Sian Cotty joins the end user sales team, with Kate Butcher joining the channel sales team, both bringing a wealth of professional experience and industry knowledge.

Reiterating the company’s theme from ISE 2024, ‘towards tomorrow’, Sharp/NEC is evolving on its joint venture journey. Quality, Service and Sustainability remain the bedrock of the organisation whilst it harnesses efficiencies to bring better value to its customers. Sharp/NEC remains the preferred partner and trusted advisor to its channel and end user customers across the world, where people and relationships matter.

Sian Cotty

“It is our people who represent our principles,’ says Guy Phelps, end user sales manager at Sharp/NEC. “And it is this trust, integrity and empowerment of people that is not only appreciated by our customers but also by our staff.

“The joint venture has opened up many opportunities for growth and personal development within the company allowing talent to thrive and attracting fresh talent onboard. We are delighted to welcome Sian and Kate to the team.”

As end user account manager, Sian Cotty will drive new business development. Her initial focus will lie within the pharmaceutical and professional services sectors where her proven client-centred solution-oriented approach will perfectly align with the Sharp/NEC ethos. With a 17-year career in the AV/IT industry, both channel and end user focused, Sian brings a fully rounded understanding of customer expectation.

“Innovation and collaboration are deeply rooted in the Sharp/NEC culture, and I am delighted to join a company that encourages employees to push boundaries and explore creative solutions,” she said. “A sense of camaraderie and shared achievement is very evident amongst the team, and I already feel fully supported to add value and make an impact!”

Kate Butcher

Kate Butcher brings 10 years’ sales experience in the channel and AV services, previously at Peerless-AV and more recently, Airtame. She joins the team to support Sharp/NEC’s UK channel partners.

Helen Sheldrake, channel sales manager for Sharp/NEC, added: “Kate has hit the ground running at ISE, getting up to speed with our wide range of products, ready to provide our channel partners with the excellent support they have come to expect from Sharp/NEC, welcome Kate!”