TAIT, the global creative engineering group for live experiences, is set to open a central London base in early 2024 at Tileyard London in the heart of King’s Cross. The new office will further enhance TAIT’s collaboration with clients and partners, and establish TAIT’s presence in central London.
TAIT’s current UK locations include “super-factories”, equipped for heavy entertainment engineering, in Wakefield in West Yorkshire and Haverhill in Suffolk, as well as training and R&D facilities in Hampton.
Born through strategic acquisitions of Stage Technologies, Delstar, Brilliant Stages and Kinesys, TAIT’s UK based team have played a key role in some of the most iconic live experiences of the last 45 years, from the flying car in Chitty Chitty Bang Bang to the Royal Opera House to the Rolling Stones; the Olympics to Outernet.
TAIT’s global team works together across 20 offices to deliver live experiences across concert touring, permanent and touring theatre, cruise ships, performance venues, brand and location based experiences.
“We’re creating this central London base to support our work across the UK, Europe and Worldwide,” said Ben Brooks, managing director UK, TAIT. “We’re proud to be part of the live experience community, and this new space will support our work with partners across the globe. Locally, it means we have a central point for the UK’s talented design houses and celebrated theatres, especially in London’s West End. It’s also two hours from our sites in West Yorkshire and Suffolk”.
Gemma Hodgson, chief commercial officer, TAIT, added: “It’s important to have a London base as our business continues to expand across live experience markets and global geographies. We have exciting plans for 2024 and we need to meet where our partners are. Having close links to Europe is also important for us, and so the link with King’s Cross St Pancras was an important factor in our decision to create this new space”.
Mark Dakin, principal, theatre, TAIT, concluded: “With the West End’s deep connection to Broadway and beyond, The Royal Opera House, National Theatre and Sadlers Wells long historical links to the worlds leading practitioners and institutions in opera, drama and ballet, it makes absolute sense for TAIT to have an inspiring and creative space in central London. The adjacencies to the dynamic community in Tileyard and being close to venues and partners, will be an essential part of conceiving, creating, planning and executing exciting, innovative and creative projects in the future”.
