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Martin targets installation market with RUSH launch at PL+S

The new range, which the company says was very well received at the show, comprises six models including a profile moving head, a wash, a par can, a beam moving head, a pin spot and a white strobe/blinder.

As previewed by Installation, Martin Professional launched its new RUSH range of effect lights at the Prolight + Sound trade show in Frankfurt. The company says that the new range is affordable, and is targeted specifically at the installation market – a market the company says it knows well.

“We are extremely excited about this brand new range as it again brings everything that Martin stands for to the market for installation effect lights,” said Villads Thomsen, vice president of global sales at Martin. “This is by no means new territory for us, however, as our roots lay in the market for effect lighting. It’s a market we have great experience in.”

“The response at Prolight + Sound was overwhelmingly positive,” he continued. “We feel the time is right to re-energize this segment and are confident that RUSH will appeal to a wide range of markets from clubs and bars to DJ’s, bands and leisure environments. With a wide array of products to come, there will be a RUSH product to fill every need.”

The RUSH range includes the RUSH MH 1 Profile, described as a super bright LED profile moving head with efficient optics that delivers a variety of effects and colours from two gobo wheels and one colour wheel. It houses a motorised zoom and focus, electronic dimmer and strobe, iris and 3-facet prism.

The RUSH MH 2 Wash is said to be compact yet powerful, and features RGBW color mixing and a 20 degree fixed beam angle. Wash beam effects are possible via electronic dimming and strobe.

Martin says that the RUSH MH 3 Beam is a powerful beam moving head with an intense and narrow long-throw beam for spectacular mid-air looks and effects. It houses a fixed gobo wheel with 7-step iris and colour wheel. Other effects include mechanical dimming and strobe, frost effect, 8-facet prism and motorised focus.

The RUSH Strobe 1 5×5 white strobe/blinder is a 5 x 5 LED matrix panel with individually controllable LEDs. Controllable via multiple DMX options or sound activated, it includes preprogrammed effect, letter and number macros. Panels link via an integrated horizontal and vertical locking mechanism.

The fifth member of the new family is the RUSH PAR 1 RGBW, an LED PAR can with premixed RGBW colour mixing and 20 degree fixed beam angle. It offers electronic dimming and strobe and comes with a flexible bracket for floor- or truss-mounting.

Lastly, the RUSH Pin 1 CW is a bright white LED pin spot which comes with two beam options for greater flexibility of coverage. Claimed to be totally silent and with an adjustable bracket, it is said by Martin to be the ideal mirror ball spot light or decorative table spot.

www.martin.com