Industry moves: key appointments and partnerships for January

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Atlona January appointments

We reveal some of the key appointments and new partnerships across the AV industry from the end of 2015 through to the start of next year.

Atlona continues international expansion

Following the recent opening of its European office based near Zurich, Atlona has announced a trio of managerial appointments that bolster the company’s international sales, support and marketing teams.

Chris Brzostowski (pictured left) has joined as account manager UK & Ireland; Alexander Kiflom is now manager international support; and Daniela Santos is manager, international marketing.

Brzostowski is charged with managing existing relationships and increasing distribution and sales. He has five years of experience in the AV industry and most recently served as regional account manager for SY Electronics.

Kiflom is responsible for assisting customers and the company’s sales team as well as conducting field training and presentations on Atlona products. Previously, he was a technical support and system engineer at Hetec in Munich.

As manager, international marketing, Santos is tasked with strengthening the Atlona brand in key markets, providing partner support and communications and producing marketing events. She has almost 10 years’ experience in the AV market, most recently as marketing manager with Minicom Digital Signage.

APG Displays

Michael Hollmen and Kyle Smith have taken up key executive roles at APG Displays. Hollmen (pictured left) comes to APG’s Orlando branch from GSE Audio Visual where he served as a national account executive, while Smith will be based in Toronto and previously worked at Freeman Audio Visual Canada.


Grace Gao has joined Calibre as sales and marketing associate, China. Based at the company’s Bradford, UK offices, Gao’s responsibilities include conducting in-depth research of the Chinese market, developing the company’s presence and profile in the country as well as expanding OEM relationships.


Philip DiPaula is now senior sales consultant at the Orlando, Florida office of Electrosonic. DiPaula brings a range of audio and video system expertise and his hiring reinforces Electrosonic’s commitment to supporting customers throughout the US. He joins from SPL Integrated Solutions’ themed and entertainment division where he held the position of vice president.

Loud Technologies

Jon Rundle has been promoted to the position of Mackie product manager after nearly a decade in customer-facing sales and training positions within the Mackie organisation. In his new position, Rundle will be involved in all aspects of product development, research and market analysis.


Harro Heinz has assumed the role of president of Renkus-Heinz following the resignation of Roscoe Anthony in December. The co-founder and CEO has said he will accelerate the investments required to bring several recently identified product initiatives to market.

New partners

Allen & Heath has announced Algam as the new exclusive distributor of its products in the French market. To best serve Allen & Heath customers the sales operation will be divided between Algam Entreprises, which will manage sales to rental and staging companies and installers, and Audia, which will represent Allen & Heath to MI stores and audio dealers.

SQM Digital Signage has announced a partnership with US-based Scala to expand in Poland and the Central and Eastern Europe region. Using the Scala platform, SQM will build and distribute dynamic digital communication solutions with a particular focus on the retail sector.

Kling & Freitag has named two new distributors. ProAudio is now the manufacturer’s exclusive distributor in Bulgaria while Lebanon’s Less db has been charged with developing the K&F distribution network in Kuwait, Qatar and Jordan.

Sound Technology is now distributing Tempest wireless intercom products in the UK and Ireland. Tempest offers a wired-intercom feature set with the flexibility of wireless operation. Systems are compatible with all major two-wire and Matrix intercom systems and provide a transparent, reliable RF interface to the wired world.