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Absen joins GPA Global Partner Program

AV systems integrator GPA has announced that Absen has joined its Global Partner Program.

GPA said that it will help Absen “strengthen its supply chain and provides local contact points for its global customers across 50 countries, ensuring seamless communication throughout the entire customer journey. The GPA partnership will help support Absen’s global coverage and ensure a strong and prolific offering of its LED displays to new and existing customers.”

Mike Stead, GPA’s director, global partnerships, said, “As one of the world’s leading display brands, Absen brings over twenty years’ experience powering 50,000 installations to the GPA Partner Program. Through this united partnership, customers have access to understand, influence and benefit from the combined power of China’s leading LED manufacturer with the expertise of the world’s largest AV Integrator.”

“We are delighted to be joining the GPA Global Partner Program,” added Darren Banks, industry development director for corporate at Absen, “I’m looking forward to expanding our sales reach into new areas through the GPA network of customers and partners. I’m sure it will be a beneficial partnership that will help us deliver on our shared goals.”