Vestel Visual Solutions has been selected by Wycombe Wanderers football club as its official AV partner, with the company’s digital signage and interactive displays deployed throughout the Adams Park ground as part of a major infrastructure project to “digitally transform the stadium and boost fan engagement”. The partnership is initially in place for three years, and will continue to see the two collaborate to enhance Adams Park over that period of time.
Over 50 Vestel displays have been fitted to enhance key supporter areas across the ground. Within the club shop, which fronts Adams Park, a 75in PDX75 screen provides a stunning window display, with 2500 NIT brightness ensuring incoming fans can see the latest content in vivid detail as they approach the stadium. Within the store itself, a slimline 55in UHD model, alongside multiple 37in stretched displays, offer eye-capturing visuals to promote the latest club merchandise, as well as wider news from the club including ticketing information for upcoming matches.
Within the stadium itself, multiple bar areas including Monty’s Bar, Honours Lounge and the Vere Suite have been equipped with an array of vibrant digital signage solutions, which are expected to play an important role in encouraging supporters to spend more time in the stadium prior to kick-off, or for the screening of away games.
“We’ve worked closely with Vestel to upgrade our AV offering across Adams Park, installing enhanced displays which provide a crisp and clear viewing experience for supporters across all areas of the stadium,” said Neil Peters, chief commercial officer, Wycombe Wanderers FC. “We can’t wait to welcome fans back to our home in due course for a vastly improved digital experience throughout the stadium, whether browsing in the club shop or soaking up the pre-match atmosphere in the concourse, bar or executive areas.”
David Flintoft, sales and marketing director, Vestel Visual Solutions added: “We‘re delighted to partner with Wycombe Wanderers FC, supporting the club’s efforts to digitally transform Adams Park through our diverse portfolio of premium digital signage and interactive displays. We have extensive experience in delivering AV solutions within stadia across Europe. In applying this to Adams Park, the stadium now delivers a first-class pre- and post-match game day experience, as well as enhanced facilities as a wider hospitality venue.”
Beyond the communal fan areas within the stadium, Wycombe Wanderers has also invested in enhancing its executive boxes, each now equipped with a 55in high brightness displays. A CMS allows displays to be managed centrally. In addition, the home dressing room now features a 55in 700 NIT display to support with pre-match tactics and analysis, while a 65in interactive PCAP model with Windows 10 OPS PC has been installed in the boardroom. There is also a 65in PCAP installed at Wycombe’s training ground, used by the team’s coaching staff, analysts and players to review performances and tactics.
