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LEA Pro appoints RDA as New England & Upstate New York rep

Richard Dean Associates is the pro AV amp manufacturer's new commercial AV sales partner

To support the company’s continued growth, LEA Professional, a global manufacturer of industry-first, pro-audio amplifiers with cloud- and IoT-based technologies, has named Richard Dean Associates (RDA) as its new commercial AV sales partner for New England and Upstate New York. RDA will represent the entire suite of LEA Professional products.

RDA, which has over forty years of experience in commercial AV, is a premier manufacturers’ rep firm focusing on sales through training, marketing, customer service and end-user relations for the professional AV markets covering New England and Upstate New York.

“At RDA we strive to offer our customers a complete systems solution,” commented Bill King, principal partner at RDA. “We look to partner with brands that offer a premium level of performance while still providing value, and who support their customers, both dealers and end users. We live in a world of repeat business. Customers don’t remember the thousand products that went right, but they do remember the one that went wrong.”

Impressed with LEA Professional’s smart amplifiers and excellent customer support, RDA looks forward to representing the company in the commercial AV market in New England and Upstate New York. “Our newest employee came from an integration company where he had the opportunity to install LEA and loved how it all worked and how easy LEA Professional amplifiers were to configure,” said King. “It opened our eyes to the brand. LEA clearly offers a forward-thinking product mix with a strong customer focus. We also just liked the people at LEA, they are a rare mix of professional and fun!”

Scott Robbins, VP of global sales for LEA Professional, added: “We look forward to working with RDA to grow our presence in the New England and Upstate New York regions,” commented  “LEA Professional’s reputation as a trusted leader in smart amplifiers has allowed us to grow steadily and become a recognised industry name. This reputation coupled with our complete dedication to customer satisfaction, has allowed us to bring in new partners to support our growth.”