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InfoComm 2018 preview: A quick chat with ViewSonic’s Erik Willey

Ahead of InfoComm 2018, AVTE had chats with some of the leading exhibitors about the importance of the show and a sneak preview of what to expect.

Company: ViewSonic

Name: Erik Willey

Title: Product marketing director

Why is it important for your company to attend InfoComm?

When it comes to professional AV in North America, InfoComm is the largest and most diverse show of the year, packed full of product launches, live demos, seminars and training workshops. ViewSonic was founded in California in 1987 and has since grown to become the worldwide brand; attending InfoComm means we never lose sight of our roots and are able to launch and showcase our newest products to the Pro AV market.

As the show’s popularity has grown year-on-year, the event has become the perfect platform to network with new customers and potential partners, as well as demonstrate the positive impact our solutions can have on their businesses. Our attendance at the show provides us with the perfect opportunity to meet a range of integrators, installers and IT executives all under one roof.

We head into every exhibition with the same goals: increase the awareness of the ViewSonic brand, its values and its products throughout the marketplace. For AV manufacturers like us, InfoComm is a focal point – we know a good show helps reinforce ViewSonic as one of the world’s leading AV companies. It also gives visitors the chance to see who has the best products to suit their needs and where the next innovations in AV are coming from.

What can people expect from you at the show?

This year we will be launching our new range of digital whiteboard solutions at the show – engineered specifically for customers looking to improve their unified communications and interactive learning experiences.

But that is not all… InfoComm 2018 will also feature hands-on demonstrations of our recently-launched 4K laser projectors and our unique ViewSonic video wall, as well as our range of immersive curved-screen monitors – so it is certainly going to be an action-packed show.

We genuinely pride ourselves on being AV display experts and we want our customers and partners to have the utmost confidence in our products and our people. That is why our US team will be on hand to offer technical support, answer any questions and showcase our products’ award-winning features.

Where can customers find you?

Join us at InfoComm 2018 in Booth #C2355. We look forward to meeting you there!