HK Audio has appointed Isabelle Wear as head of sales emerging markets. In the role, Wear will be responsible for the Middle East and Africa, India, Australia and New Zealand regions.
Wear has experience in international sales management and the supervision of distribution networks. She was previously at recruitment agency Interfacio, where she and her team managed projects in the pro AV industry for 13 years.
In her new role, Wear will work closely with David Leonhard, HK Audio’s international sales manager for these regions. She will focus on strengthening existing partnerships and expanding the German audio specialist’s presence in these markets.
Christian Jordan, chief sales officer and chief marketing officer at HK Audio, said: “With Isabelle, we are gaining an internationally experienced personality who will significantly support our strategic goals in the region. Her deep understanding of the market, her entrepreneurial mindset, and her network make her the ideal addition to our team.”
HK Audio is based in St Wendel, Germany. The company has been manufacturing live and installed sound reinforcement systems for 35 years.
