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Bose Professional expands sales leadership team

New regional sales managers are Rick Renner, formerly with Shure and Sennheiser, who will look after the Central US, and Tim Valley, who has worked at Shure and BrightSign, for the Western US

Bose Professional, a developer of audio experiences, has announced the appointments of Rick Renner as regional sales manager for the Central US region and Tim Valley as regional sales manager for the Western US region. Katie Stewart will be managing the Eastern US region, as part of Bose Professional’s three-region approach to sales in North America.

Rick Renner, left, and Tim Valley

Rick Renner joins Bose Professional with over 20 years of experience in the professional audio industry. He has held leadership roles at Sennheiser and Shure, where he most recently served as senior director, professional audio US. Bose Professional believes Renner’s background in managing sales teams and driving product adoption across a broad range of professional audio applications will be invaluable as he leads efforts in the Central US.

He said: “I’m excited to join Bose Professional and continue my career in professional audio. For nearly 25 years, I’ve represented products from studio to touring and have always considered Bose Professional a top-tier brand. I look forward to learning more about the products and working with the team to continue driving success in the Central US region.”

Tim Valley also brings over 20 years of experience in sales and management in the professional audio industry. He has held key positions at Shure and BrightSign, where he most recently served as director of commercial sales.

He said: “I’m thrilled to join Bose Professional and represent such an iconic brand. With my background in professional audio, as well as brand-building experience at Shure and BrightSign, I look forward to helping drive success in the West and building lasting relationships with our customers.”

Jim Schanz, vice president of sales, Americas, Bose Professional, said: “We are excited to welcome Rick Renner and Tim Valley to our team as regional sales managers. With over 40 years of combined experience in the industry, they bring invaluable expertise, strategic insight, and a deep understanding of the market. As part of Bose Professional’s hybrid go-to-market sales model, Tim and Rick will oversee a robust mix of in-house sales managers and engineers, alongside independent sales firms, creating a dynamic and flexible approach to meeting the needs of customers across the regions.”