Absen has announced the retirement of Ross Burling, its European industry development director OOH and Sports. At the same time, the company revealed his replacement as James Cook.
Having worked for Absen Europe for a number of years, Burling, pictured, headed up the OOH & Sports division. He devoted over 34 years to the AV industry, working for a range of leading AV manufacturers, specialising specifically in DOOH and Sports for the last 25 years.
“I would like to thank all of the great friends, colleagues, and mentors who have guided and supported me during my time in the industry, and made it such a fantastic, educational, enjoyable and fun filled experiences,” said Burling. “After 47 years of full-time employment I decided that now would be a great time to take a few months to enjoy travelling across Europe in my camper van, get out a lot more on my bike, and spend more time with my family.”
Cook has experience in previous global sports development roles, including the supply of LED display solutions for well-known premier league stadiums.
“Having always admired Ross and working with him closely in the past, he will leave big shoes to fill, but I’m motivated to follow in his footsteps and I am looking forward to working with such a dynamic team,” said Cook. “This is my first time working for a manufacturer. I’m excited to showcase and strengthen Absen’s position in the LED market and promote its ability to supply both high-end and affordable solutions to fulfil our customers’ needs.”