Daktronics has partnered with Texas Tech University to design, manufacture and install nine new LED displays and a custom “Double T” logo-shaped scoreboard for Jones AT&T Stadium and Dan Law Field at Rip Griffin Park. The installation will be completed late in the spring of 2024 and the venues will be ready to light up the displays for football and baseball action as well as other special events.
“We are pleased to continue our longstanding relationship with Daktronics to further enhance the game-day atmosphere inside Jones AT&T Stadium,” Texas Tech director of athletics Kirby Hocutt said. “The technology involved with these video displays will allow our game-day production team to further enhance our fan interaction and add to the game-day environment we have created here at Texas Tech.”
The north end zone and each corner of the southern end zone will have new LED video displays. The north end zone display measures 37.2 feet high by 139.4 feet wide while the south end zone corner displays each measure nearly 28 feet high by 48 feet wide. These displays are capable of variable content zoning, allowing each to show one large image or multiple zones of content. This could be live video, instant replays, graphics and animations, statistics and game information, and sponsorship messages.
Additionally, two field-level ribbon displays will be installed in the south end zone, one measuring approximately 3.5 feet high by 319 feet wide and the other measuring 2.5 feet high by 30 feet wide. Three ribbon displays will also added to the venue, one as the centre fascia, one in the northeast corner fascia and one in the northwest corner fascia. The centre ribbon measures nearly 5 feet high by 152.5 feet long while the north corner ribbons each measure nearly 5 feet high by 165.6 feet long. These displays can show supplemental content to the main displays as well as offering space to highlight sponsors throughout events.
All eight displays feature 10mm pixel spacing for excellent image clarity and contrast. They also feature industry-leading environmental protection ensuring they operate as expected in the Texas outdoors.
“It has been a pleasure to work with everyone at Texas Tech University throughout this project,” said Perry Grave, Daktronics sales representative. “I am excited to see the new displays in action and all of the new stadium renovations when the Red Raiders begin their season this fall.”
