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Gorton makes Impact

Jeff Gorton has left Extron to join UK integrator Impact, where he will have responsibility for developing the company's relationships with consultants and contractors.

UK integrator Impact has appointed Jeff Gorton as Business Development Manager for the Consultant and Main Contractor markets. Gorton (pictured), who joins from Extron, has over 14 years’ experience in the audio visual market.

“Jeff has an outstanding track record and a wealth of industry experience and sector knowledge,” said Mark Hudson, Managing Director at Impact. “Jeff is a high calibre individual and we are delighted that he shares our vision and has chosen Impact for this next stage of his career. This is a strategic appointment for Impact, reinforcing our commitment to the consultant community. We recognise the true value consultants are able to provide to the end customer in tandem with a best in class AV integrator and services provider. It’s a lifecycle proposition and one that we believe Impact is uniquely positioned to deliver.”