PRO LAB, a leading provider of professional audio-visual and stage equipment in the GCC and Mena regions, has announced its partnership with IDK Corporation, a leading pro AV manufacturer headquartered in Kanagawa, Japan. PRO LAB will distribute IDK’s full range of pro AV solutions to the GCC.
IDK has a strong presence across the USA, Europe, and Asia and is known for its high-performance video processing and distribution solutions. Over the years, the company has moved from analogue to digital video and is now a leading provider of IP-based solutions.
Rami Haber, CEO of PRO LAB, said: “We are thrilled to partner with IDK Corporation, whose solutions are transforming pro AV technology. As demand for cutting-edge AV experiences grows, we’re excited to make these innovations accessible in the GCC. This partnership lets us bring future-ready, flexible solutions to our clients, empowering them to deliver outstanding AV experiences to their audiences.”
Mina Goumenaki, brand manager of video at PRO LAB, added: “IDK’s range of products will be a game-changer for our regional partners and clients. As the pro AV industry transitions to IP-based solutions, we are committed to delivering seamless, future-ready systems that empower our customers. IDK’s dedication to research and development and vertically integrated production approach ensures we’ll offer products of the highest standard.”
Petteri Partinen, senior business development manager for IDK, commented: “We are more than happy to announce this exciting new partnership with PRO LAB for the UAE and KSA regions. As a Japanese company, IDK Corporation deeply values the principles of long-term and professional partnerships. At PRO LAB, we believe that true success is built on trust, mutual respect, professionalism, and a shared commitment to long-term growth, which aligns perfectly with our company values.”
He concluded: “This new partnership brings IDK Corporation’s innovative products more widely available to our clients in the UAE and KSA regions and allows them to experience ‘Quality from Japan.'”
