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Videoconferencing market grew to $2.7 billion, says IDC

Businesses have accelerated their adoption of videoconferencing technology over the past year, with the VC market growing by just under 25%.

Research company International Data Corporation (IDC) most recent report on the enterprise videoconferencing and telepresence market notes strong growth in 4Q11, with videoconferencing revenue growing 19.0% quarter over quarter and 24.6% year over year to reach $807.9 million.

Specifically, the single-codec telepresence segment of the market grew 38.7% year over year to $444.1 million and now accounts for 55.0% of the total market.

For the full year 2011, total enterprise videoconferencing market revenue reached $2.7 billion, an increase of 20.5% over the full year 2010. This compares favourably, said IDC, with the 16.6% growth it saw in 2010 over 2009, further pointing to an accelerated adoption of video in the enterprise.

“Growth has been spurred on by more well-defined video use cases among organisations across a range of vertical market segments, including healthcare, higher education, financial services, legal, law enforcement, manufacturing, and retail,” said Rich Costello, senior analyst, Enterprise Communications Infrastructure, at IDC. “We also expect growth over the next several years to be bolstered by the impact of video integrated with vendors’ unified communications and collaboration portfolios, and increasing video usage among small workgroups, desktop users, and mobile device users.”