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Aura announces strategic partnership with Vega Global

Deal combines the workspace technology solutions specialist’s commitment to connecting digital and physical workspaces with the technology integrator’s end-to-end service

Aura and Vega Global (Vega) have announced a strategic partnership, combining the workspace technology solutions specialist’s holistic and objectives-driven approach to connecting digital and physical workspaces with the technology integrator’s end-to-end service.

By solidifying their relationship with Vega, one of APAC’s largest systems integrators and managed service providers, Aura will extend their capacity to expand operations in Europe and the US, as well as reach new markets in Asia, working with some of the most recognisable brands across a wide variety of sectors.

“Together the combined strengths of Aura and Vega offer greater capacity to deliver the best possible service at a global level, and the opportunity to maximise the benefits of connected workspaces which support wider business objectives,” said Alpesh Unalkat, Aura’s CEO (pictured). “Across all sectors we’re seeing an ever-increasing emphasis on strategies that connect physical and digital workspaces for better productivity, collaboration and economy for improved business resilience, agility, sustainability – and ultimately profitability – even against the backdrop of a challenging economic climate.”

Matthew Deayton, deputy CEO at Vega, added: “This partnership represents the ideal opportunity for both Aura and Vega to compete and grow in the global marketplace. With our complementary strengths and the fact that there’s such a good fit in terms of our mutual approach – we’re both vendor-agnostic; committed to delivering the myriad benefits of cost control, increased productivity and improved user experience through our integrated solutions; and take pride in the quality of our end-to-end service – the Aura-Vega partnership promises to be greater than the sum of its parts, to the benefit of all.”