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PR Lighting LED washes illuminate Mexico’s 151m Paragon Tower

Multi-brand distributor, Hermes Music México has completed an architectural lighting project on the 151m high Paragon Tower in Mexico City utilising LED colour washes from principal suppliers PR Lighting.

“The client wanted to enhance the building itself on a permanent basis,” explained Hermes lighting specialist, Ricardo R Segura de la Cruz.

Hermes had been approached by local audio and technology company Subsuelo, who were also involved in the project and Segura himself was tasked with coming up with the lighting design. “I was asked to cover the whole building façade,” he explained. “They already had other proposals in from Italian and Colombian companies, but they weren’t using LEDs, which would have resulted in high energy costs.”

Instead he turned to four of PR Lighting’s Arc Led 3216 as the main effect to light the top of the building, mounted at the service balconies around 25m away from the edifice. These are supported by 10 XPar 390’s, which highlight the base. All lighting switches on automatically via the timer at 7pm every evening and runs until dawn.

“I have worked with PR Lighting in the past and I knew that in order to reach that height the only solution was the ARC LED 3216,” Segura continued.

This twin-head version of the ARC LED 3108 is fully featured, with 216 x 3W LEDs with RGBW linear colour mixing and a power consumption of 700W.

Meanwhile, an XPar 390 has been assigned to the base of each of the 10 single columns of the building.

The designer says he was guided by management as to the colour palette, selecting compatible colours depending on the month that was being celebrated, intermixed with the company’s corporate colours. Control is via a DMX interface and WhiteBox by Wireless Solution.

In summary, Segura stated: “The biggest challenge was to reach the top of the building, and this we achieved. Consequently the clients are more than happy with the result, justifying their appointment of Hermes to undertake this difficult project.

“Many people have been lining up at the building to take pictures and it has created a completely different atmosphere in the area. And from a commercial perspective the objective has been achieved, as many more people are visiting the restaurants inside the building.”

PR Lighting