Polycom has announced a number of additions to its leadership team. For EMEA, the most significant of those is the appointment of Gary Rider as president, Europe, Middle East, and Africa (pictured). Rider will complement Polycom’s existing ‘theatre presidents’ in the Americas and Asia Pacific. Previously, Rider was VP of Europe global sales & marketing for NCR, where he was responsible for $1.3 billion in annual sales. Prior to that, Rider held senior sales management positions for HP and Digital Equipment.
“Growth in the EMEA market is a key focus for Polycom this year, which is why we’re very pleased to have Gary as part of our executive team,” said Heidi M. Melin, senior vice president and chief marketing officer at Polycom. “Gary will be tasked with leading Polycom’s plans to drive aggressive revenue and market-share growth in the EMEA. He has a wealth of business management and sales experience, a deep appreciation of how to succeed in geographically complex and culturally diverse areas, and the ability to lead cross-functional teams – making him the ideal candidate for the job,”
The company also announced the combination of its video, telepresence, and voice development units into a single, aligned research and development organization to tap the tremendous potential of the high-growth UC market.
In parallel with the alignment, Polycom will be forming three new lines of business - enterprise and government/public sector, service provider, and small-to-medium business (SMB) - focused on meeting the unique needs of customers in each of these fast-growing technology sectors.