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Paradigm launches Simulation Displays

ITEC is an annual conference and exhibition for military training, education and simulation technology and services - and thus the ideal venue to announce the formation of a company specialsing in simulation displays.

Paradigm AV, the UK-based projection, interactivity and bespoke engineering company, has launched a new Simulation Displays division at the ITEC show in Cologne, Germany.

Paradigm AV has been producing simulation displays and components since the 1990s. “Steadily increasing demand has driven the launch of a separate division – and a consolidated show specialising in Defence, Training and Simulation was the obvious launch-pad,” said company founder and chairman, Greg Jeffreys (pictured). “The setting up of Simulation Displays Ltd to serve our many simulation and visualisation clients on an exclusive basis was a logical development.”

Jeffreys said that Simulation Displays will combine world-leading expertise in specifying, creating and measuring projected displays with an advanced parametric 3D design department and extensive manufacturing and testing facilities. It will become a primary source for the specialist services required by the simulation industry – from components to complete solutions. “Our focus is not on providing turnkey solutions, but more on advanced and flexible project management skills so we meet the specific needs of the project team,” said Jeffreys.

Already well known for its advanced CAVES and other displays, Paradigm’s recent R&D has centred on developing breakthrough products and low-cost CAVE and dome alternatives.
This will be backed up by a complementary range of support products from world-leading manufacturers, for which Paradigm AV has the distribution rights.

The new division will be headed by Greg Jeffreys who is known throughout the industry as an expert in projected images and is a group member producing a new ANSI Standard Projected Image System Contrast Ratio. He is a board member of InfoComm International, and will serve as President in 2012.