Digital signage specialists Telecine and YCD Multimedia have launched a new signage package called RAMP Up!, which aims to help financial institutions enhance their customer experience offering.
RAMP Up! is a financial news television channel, with content from Bloomberg News, that allows the bank’s/financial institution’s name and logo to appear on the screen during playout.
“In today’s modern banking scene, customers are primarily utilising online banking. But what about those patrons that need to come into your branch to transact business? This RAMP Up! collaboration with YCD makes branch communications easy and effective with content that’s fresh and branded for your institution,” said David Defelici, VP of business development for Telecine. “RAMP Up! allows for your commercials to play alongside trusted and compliant Bloomberg News. This package is meant for banking tech managers to ‘set it and forget it’.”
Ido Aviram, general manager for YCD Multimedia, added. “This platform and content combo offers such a simplified way to offer fully curated content with our CMS platform which was purpose-built for advertising and communications. You can upload new content, create clips and campaigns, edit them, get them approved by management, and distributed quite effortlessly. That’s the beauty of RAMP Up! Your commercials and the Bloomberg News content can be easily deployed regionally or across any number of branches. Our goal is to inform, educate, and engage your clientele with a platform that offers possibilities and scalability.”