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Sony collaborates with SalesTV to create virtual remote control

SalesTV collaborated with Sony to create a virtual remote control, as well as a pre-configured app that allows customers to upload, manage, and monitor content on the BRAVIA displays

SalesTV, a Germany-based IT services and consulting provider which has assisted in establishing digital signage for more than 10,000 display systems across Europe, has partnered with Sony Professional Displays & Solutions in one of the first rollouts that utilises the provisioning functionality of Sony’s remote device manager platform.

Through the application of its own content management system, SalesTV says it has created a pre-configured app that allows customers to upload, manage, and monitor content on the BRAVIA displays. In addition, a virtual remote control was created, in close collaboration with Sony developers.

Murat Gürkan, CEO of SalesTV, said: “This collaboration is an exciting development for the professional display space, making it only easier for any business that wants visibility to tap into digital signage. We can’t wait to see this partnership flourish further, as Sony has already proven they are happy to share their expertise and experience to elevate the experience of our customers.”

Sony believes SalesTV’s use of Zero Touch Provisioning results in easier installation with no need for IT specialists to be present physically, reducing the number of resources usually needed during this process. Additionally, the introduction of the virtual remote control eliminates the need for a physical remote, and therefore reduces the need to send someone on-site without compromising on functionality, according to Sony.

Maxim Triller, project manager at SalesTV, added: “Testament to how smooth and effective working with Sony has been, is the development of the virtual remote control, which aims to make the use of BRAVIA displays only more convenient. This development would not have been successful without the developers at Sony who worked alongside us and shared their expertise. Such a valuable partnership is made even greater with the knowledge that it is contributing to making the BRAVIA screens, an already fantastic display, even more accessible to potential customers.”

Thorsten Prsybyl, European retail sales manager at Sony Professional Displays & Solutions, concluded: “We are delighted to be collaborating with SalesTV, demonstrating our commitment to making digital displays solutions a convenient, smart and effective choice. Sony’s remote device manager platform means the installation process is seamless, reducing the time and energy usually associated with this process.”