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LG and Blackdove partner to deliver “seamless” digital art

Global partnership with US-based Blackdove intended to deliver digital art experiences on LG’s digital signage displays, integrating software and curated art from company's digital art gallery and NFT (non-fungible token) platform

LG Electronics has entered into a global partnership with US-based Blackdove to deliver seamless digital art experiences on LG’s advanced digital signage displays. Integrating software and curated art from Blackdove’s digital art gallery and NFT (non-fungible token) platform, LG’s high-quality, customisable display solution will provide a convenient way to showcase digital art, which has emerged as the dominant medium in the global art market.

Available in markets worldwide starting this quarter, Blackdove curation software can be bundled with LG LED signage products including LG MAGNIT, LG LED Bloc, LED All-in-One and fine-pitch LED signage to deliver the gallery’s vast library of digital art assets. Hand-picked by Blackdove’s curatorial team, the selection of artworks by contemporary artists such as Jonathan McCabe, Kenneth Wayne, Meghan Cheng, Franck Lefebvre and Jamie Scott encompass a broad range of subjects and styles for both new and experienced fans of digital art.

“LG is delighted to partner with Blackdove as this partnership allows us to engage our LED signage customers with a benefit that is unique to LG,” said Paik Ki-mun, senior vice president and head of the information display business unit of LG Business Solutions Company. “The option to transform LG LED signage into digital canvases in spaces such as luxury residentials, corporate lobbies, hospitals and retail stores is something we think the public will have a very positive reaction to.”

Marc Billings, CEO of Blackdove, added: “We are gratified to have been selected by such an extraordinary partner as LG. Digital art is the first form of art in history that can be experienced natively by the whole world in an instant, giving it universal appeal. This makes possible an exponential increase in both the amount and diversity of art, as well as a path to universal access to affordable art enjoyment and ownership.”

Check out our pro displays special in our March edition, available from March 7.