Avocor, a provider of interactive collaboration solutions and part of the AUO Display Plus (ADP) family, has announced a strategic partnership with Legamaster, the visual communication division of the edding Group.
The partnership combines Avocor’s collaboration technology with Legamaster’s regional presence, with the goal of speeding up market growth across Europe and Latin America, starting with immediate cooperation in the German and UK markets.
The collaboration allows both Avocor and Legamaster to maintain their individual brand identities while strategically aligning their market strategies. Supported by AUO Display Plus, they will deliver a wider range of display solutions tailored for hybrid work and education environments.
Dana Corey, GM & SVP, Avocor, said: “With the support of AUO Display Plus and Legamaster’s established reputation, we are well-positioned to expand into new markets and better serve our global customers.”
AUO Display Plus, a subsidiary of the display industry leader AUO, played a significant role in aligning the two brands as part of its broader strategy to foster collaboration within its network of house brands and long-term partners.
Andreas Hase, VP responsible for the business unit collboration@work at Legamaster, added: “Our relationship with AUO Display Plus has been built on trust, innovation, and the shared ambition to provide solutions to the users of our products. Collaborating with Avocor strengthens our offering and enables us to continue delivering even more best-in-class solutions across the DACH region and beyond.”
