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Allsee Technologies opens £20m Innovation Centre in UK

New 80,000sqft facility in Longbridge, Birmingham, includes an Experience Centre showroom, partner training areas, and logistics capacity for around 5,000 pallets, making it one of the largest digital signage hubs in Europe

Digital signage manufacturer Allsee Technologies has opened a new Innovation Centre in Longbridge, Birmingham, representing a £20m investment and one of the largest digital signage facilities in Europe.

The 80,000sqft site includes dedicated meeting spaces, training areas, event hosting capabilities, and a logistics operation with capacity for approximately 5,000 pallets, designed to support large-scale projects and fast turnaround requirements across international markets.

A central feature of the facility is the Experience Centre showroom, which presents Allsee’s product portfolio across retail, hospitality, quick service restaurant and entertainment environments, including bespoke solutions and large-scale direct-view LED installations.

Dr Baoli Zhao, founder and managing director of Allsee Technologies, said: “This Innovation Centre represents an important step forward for Allsee Technologies and for the digital signage industry more broadly. At a time of economic uncertainty, we remain focused on providing a stable, reliable, and forward-thinking manufacturing partnership for our customers globally.”

The opening event was attended by employees, suppliers, integration partners and academic collaborators, and was formally opened by Simon Topman MBE, deputy lieutenant of the West Midlands, alongside Laurence Turner, member of parliament for Birmingham Northfield.

The Longbridge site forms part of the area’s ongoing regeneration into a centre for innovation and technology. Allsee Technologies was founded in 2007 and develops commercial display and digital signage solutions across indoor, outdoor, interactive and direct-view LED categories.

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