Coda Audio has appointed sound, lighting and stage specialists, Rubicon, as its new distributor for Norway.
The impact of this arrangement has been immediate, with Rubicon already reporting substantial sales of Coda stock including three ViRAY systems.
In addition to distribution, Rubicon is also a rental company and for the festival season in Norway, Rubicon is taking Coda’s new AiRAY system out to a number of significant upcoming shows.
Petter Norby founder of Rubicon commented: "We had heard about Coda Audio from a number of quarters. There was a buzz about the new AiRAY system and all the messages we were getting said how fantastic the sound quality was. When we heard it for ourselves, we realised that everything was true!
“Having contacted Paul Ward at Coda Audio, we expressed our desire to place Coda systems at the heart of our rental sector and our meetings led both parties to the conclusion that we would be Coda's ideal distribution partner in Norway. The technology is cutting edge and supports a perfect audio package. We're determined to not just put Coda Audio on the map in Norway but to make it number one."
Paul Ward, marketing director of Coda Audio added: "A real feature of a number of our recent distribution deals is that in the first instance, as with Rubicon, we are approached by top audio companies telling us that they have heard great things about Coda Audio systems.
“We're delighted that we have a renowned and highly committed partner in Rubicon and look forward to seeing them build on a very impressive start as a Coda Audio distributor."