Barco has announced that the company has signed an agreement to acquire Belgium-based digital signage solutions company dZine. Through this acquisition, Barco says that the company significantly broadens its current offering of digital visualisation products with the addition of advanced software tools for content creation and management.
According to Barco, the acquisition of dZine fits within the company’s broader strategy to position itself as a total value-added solutions provider in the digital signage market. “Barco and dZine have a common philosophy of bringing innovative, customer-centric digital signage solutions to the high and mid-range markets via partnerships with leading distributors and resellers. By joining forces, both our companies will be able to open up new sales opportunities, which will strengthen our position in the digital signage market for years to come,” stated Paul Matthijs, vice president of Barco’s Video and Lighting Solutions Division.
“Bringing Barco’s exceptional hardware know-how and dZine’s extensive content creation and management software expertise together under one roof will offer customers the benefits of a ‘one stop’ solution for their entire digital signage project needs, be it indoor or outdoor,” comments Filip Pintelon (pictured), senior vice president Barco and president of the Media, Entertainment and Simulation Business Group .
Founded in 1992, dZine’s products and solutions are installed in more than 55 countries. dZine’s core team, based in Kortrijk, Belgium, will function as Barco’s centre of competence for digital signage technology. “We are excited to join the big Barco family,” said Luc Deconinck, general manager of dZine. “Teaming up with a globally recognised brand such as Barco will permit us to increase our reach and to extend our existing sales, marketing, and service capabilities.”