In this extract from the forthcoming audio section of our new Pro AV Technology Outlook report, and an exclusive Installation Insights video interview, James Kirby, professional audio analyst for Futuresource Consulting, looks ahead to renewed confidence in pro audio after Covid.
“The professional audio market has traditionally been an area of long-term growth, driven by macro factors and innovation across a range of vertical and product segments,” said Kirby. “However, the outbreak of Covid-19 came as an unprecedented shock to the industry, negatively impacting many of the industries which previously provided long-term growth for audio equipment. Significant challenges faced pro audio during 2020, and still many of the same conditions apply this year, however the commencement of vaccine roll-outs and a clearer timescale of recovery are providing greater confidence across the market.”
The full Pro AV Technology Outlook report will be released at the end of May. Meanwhile, you can access the education report here.