Visitor attractions: Themed experiences
For this feature we previously looked at how visitor attractions are approaching the increasingly difficult task of amazing its guests as well as looking...
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For this feature we previously looked at how visitor attractions are approaching the increasingly difficult task of amazing its guests as well as looking...
The past few years have seen the rise of the so-called ‘experience economy’, in which increasing numbers of people choose to spend their money...
We previously considered how the definition of a great experience is changing as well as the growing crossover between corporate and entertainment applications. Following...
In the first part of this feature we outlined what a great experience should look like in AV. Here Ian McMurray looks at the...
“The purpose of life,” said Eleanor Roosevelt, “is to live it, to taste experience to the utmost, to reach out eagerly and without fear...
Previously we looked into the terminology of XR and asked whether it's a help or hinderance, while also highlighting the potential opportunities AR, MR...
New technologies are emerging that combine, in varying degrees, the real world with the virtual world. Ian McMurray asks to what extent the AV...
If each of us – rightly – believes that we’re different, that will increasingly have an impact on what we buy – and what...
As more and more verticals embrace digital storytelling, the AV industry is in a position to exploit what amounts to a user experience revolution.
Having previously looked at the shared experiences VR/AR/MR technologies can deliver and the markets with the most potential, Ian McMurray concludes by considering things...
The lines between the real world and the virtual world are blurring rapidly, such that making a distinction between the two is becoming increasingly...
Sarner’s visitor centre project on the Maltese island of Gozo had some unusual challenges, reports Ian McMurray. Delivering compelling, captivating and informative visitor experiences...
Previously we looked at ways those involved in major AV projects can ensure success, before revealing the issues around logistics and a lack of...
In the first part of our major AV projects special report, we looked at how those involved can ensure that challenging projects are no...
Major AV projects are almost always complex projects. Ian McMurray looks at the proactive steps that integrators and others can take to ensure that...