Noted pro AV marketer, and number 13 in Installation‘s current Pro AV Power 20, Brandy Alvarado, has launched a marketing and PR agency, BAM!, geared towards the AV and tech industry.
BAM! has been created to serve as a trusted partner for pro AV companies looking to develop and execute unique marketing strategies. The newly created agency will offer content creation, copy writing, website management, social media management, press relations, branding, and more for the AV community.
“I’ve never been one to be idle; it’s not in my nature,” said Alvarado. “So, when the market shifted and I lost my job due to Covid, I started freelancing for industry colleagues. In doing so, I realised how much I enjoyed helping people enhance their brands and tell their stories through digital marketing. What began as a temporary gig evolved into creating and running my own agency.”
Along with standard marketing and public relations services, BAM! will also offer sales pipeline management, lead generation, CRM development/management, and more.
“Many companies struggle with having enough marketing bandwidth to tackle it all—that’s why BAM! exists,” added Alvarado. “With expertise in everything from social media content creation to website management to sales pipelines, BAM! is there to develop and execute winning strategies. We are capable of running it all, or simply assisting in the process – our team is here for all types of marketing and PR projects.”
For more information on BAM! Marketing and PR Agency, visit www.BamMarketingPR.com.