PCD Audio & Video, an AV integrator in Northern California, has announced a leadership transition as long-time vice president Bill Graham retires and passes the torch to industry veteran Hal Truax as the company’s new vice president.
This transition marks a full-circle moment for Graham and Truax, whose professional relationship spans over 30 years. Graham has played a pivotal role in shaping Truax’s career trajectory since the 1980s.
Bill Graham said: “As I step into retirement, I take great pride in seeing Hal Truax continue the journey we started decades ago. His leadership, strategic vision, and passion for the industry make him the ideal choice to lead PCD into its next chapter. I’ve had the privilege of working alongside Hal throughout the years, and I’ve seen firsthand his ability to build strong relationships, drive business growth, and foster innovation. He truly understands the core values that have made PCD successful, and I have no doubt that he will carry them forward while taking the company to new heights.”
John Rudolph, president, PCD, added: “I have full confidence that under Hal’s direction, PCD will continue to thrive and set new benchmarks in AV excellence. Hal is not only a respected industry veteran but also someone who deeply understands PCD’s mission and values. His ability to combine technical expertise with a customer-first approach makes him the perfect fit to drive our company forward. We are excited for this next chapter and know that his leadership will bring fresh opportunities and innovation to our team and clients alike.”
With more than three decades of experience in the pro AV industry, Truax has also held leadership roles for sales and marketing initiatives at other companies.
He said: “I am honoured to step into the role of vice president at PCD and continue the legacy that Bill and the team have built. PCD’s commitment to delivering best-in-class AV solutions and customer-focused service aligns perfectly with my vision for the future. Because of Bill’s mentoring and guidance over the years, I believe in paying it forward. I look forward to working with this talented team to further expand our reach and impact in the industry.”
