The Midwich Group has strengthened the audio side of its business with the appointment of Simon Druce as audio external sales specialist. Druce brings 15 years’ worth of experience, having previously worked for Sennheiser and Audio Technica as well as distributors C:UK and Polar.
Druce joins a team of specialists lead by sales manager Scott Pollard, and will be responsible for the audio portfolio at Midwich. The field-based role means that Druce will be able to assist dealers with all elements of a project, no matter where they are based.
Druce stated: “It's great to be joining a successful company that is continually developing its strategy and approach to business. Audio is a significant part of any project, and I'm really pleased to be working as part of the team delivering that message. Customers can have confidence in our expertise when it comes to specifying the right products for a total AV solution.”
Solutions director Jon Dew-Stanley said: “Simon has a wealth of experience in the professional audio market having worked in both distribution and manufacturing. Combined with the distribution from Midwich of 60 leading audio brands, we look forward to adding further value to our vendor partners and customers alike.
“Simon’s extensive knowledge of sound reinforcement, audio conferencing and professional sound systems adds significant weight to the customer experience we offer and completes a technically rounded AV project support.”