Audioscenic, a UK-based audio technology innovator for public spaces, home audio, gaming and automotive, has announced the appointment of John Croteau, a veteran technology executive, as chairman of its board of directors. The company hopes that Croteau’s strategic guidance will steer Audioscenic through its next phase of technological advancement, innovation, and product integrations.
Croteau has held roles as GM at Analog Devices, senior VP at NXP, CEO at MACOM, and currently, as CEO at neural biosensor company Pison, where he leads advancements in neural bio-sensing in smartwatches for mental health, wellness, and cognitive performance applications.
Audioscenic says that as CEO of MACOM, a leading supplier of semiconductor solutions, he oversaw the company’s expansion into new markets and spearheaded the development of cutting-edge semiconductor technologies.
During Croteau’s 24-year tenure at semiconductor icon Analog Devices, he rose up the ranks from product marketing engineer to leading a portfolio of business units spanning consumer, industrial, military and automotive markets.
John Croteau commented: “I am thrilled to join Audioscenic at such a defining moment in the company’s evolution. With its innovative, position-adaptive 3D sound technology, Audioscenic is well-positioned to capitalise on the industry’s secular growth in immersive, 3D content. I look forward to collaborating with this talented team of forward-thinkers, leveraging their extensive R&D expertise to drive strategic growth, strengthen our market presence, and deliver transformative audio experiences to consumers around the world.”
As chairman, Croteau will focus on strategy, innovation, and expanding Audioscenic’s market presence.