Dutch digital signage software developer Net Display Systems is bidding farewell to its name in favour of NDS, a rebranding that is being announced at ISE. After 23 years in business, NDS adopted the abbreviation its worldwide partner network has been using for years. The company sees this rebranding as a reflection of the company’s renewed commitment to being a strategic partner to their clients with short lines and direct communication.
Aside from the introduction of a new company name, the company’s PADS4 software has also undergone a brand enhancement. Aside from a logo makeover, PADS4 is now supported with the new tagline ‘Get in control’.
“By re-branding NDS and PADS4, we have chosen a future-proof direction to continue to stimulate brands and organisations all around the globe to inform, guide, surprise and engage end-users in the best possible way,” said Willie-Jan Bons, CEO at NDS. “We see PADS4 as a platform for any dynamic display communication need. Whether it’s corporate communication, wayfinding or digital menu boards. It’s one software solution that allows you to take control of all your communication wishes, all within the same digital signage network.”